CUSTOMER EXPERIENCE: A Quick Guide Transacting with the customers possessing adequate knowledge of what they intend to purchase is a key factor in marketing in any kind of business. In the cases where the customers are aware of the products they want to purchase, the business person will not spend more time in bargaining with the customers. Impulse buying is also minimized by customer experience since customers experience where one get to purchase what he or she did not intend to buy. Impulse buying mostly comes from a point where the customers are being persuaded by the seller or the need f trying out a different brand of a product The company should ensure that their products are well known by their customers and they position the brand in the mind of the customers by all means to ensure they retain the customers. High experience by customers concerning a product they will always prefer the product in the market. Nature of the product that boosts the customers experience include; quality of the service or product. Products that are of high quality in market make customers to have more knowledge about them in the market. Another factor is the availability of the product in the market. Easily noticed Products in the market make the customers to have more knowledge concerning their existence and they will be preferred over other products. Branding is also another factor ensures high customer experience given that products with outstanding brands improvers customer experience. The current community has invented technologically operative systems that aids in efficient distribution of services to people. This therefore obligates any individual living in the twenty first century to catch a foretaste of the dictates of technology in order to survive. User developed experience is an essential in the present society as technology has creates a platform where users have the ability of serving themselves. This is in accordance with the person’s attitudes as well as sentiments regarding the use of a product or a system. People have the freedom of choosing whether to interact with the computer or not. Conversely, nearly all people in the planet has been heightening their quest to study computer packages as they would be more than willing to access the technological services that are one combined in almost all business entities. For instance, buying online is one of the services that describe the user knowledge. The present society has created a method where an individual does not need to go the market to purchase e a product from a company. However, based on knowledge on internet an individual can order for the services at their doorways and receive the products. Besides, payments for the goods as well as services have also been developed to align to the online shopping where people do not have to operate on cash basis. Payment is fundamentally online in almost all online shopping business entities.